About Viloop

Founded in 2023 with a vision to "transform the supply chain management in India leveraging technology", Viloop is India’s largest business-to-business e-commerce platform. It has operations across categories including home & kitchen, staples, fruits and vegetables, FMCG and general merchandise. Viloop is solving core trade problems faced by small and medium businesses, that are unique to India, through its unique India-fit low-cost business model by leveraging technology and bringing the benefits of eCommerce to them. It is a one stop shop for all business requirements in the b2b space. Viloop has built inclusive tech tools for Bharat, specially catering to the needs of brands, retailers and manufacturers, providing them a level playing field to scale, trade and grow businesses.

The platform aims to act as a catalyst to enable transparency, accessibility, affordability and national reach to 15 million manufacturers, 25–30 million retailers, 10–12 million institutional businesses. that account for over 60 million MSMEs in India. Viloop’s aim is to be a trusted partner to small businesses by empowering them with technology, financial inclusivity, and supply chain capabilities to compete and win in an increasingly tech and digital world.

Viloop enables small manufacturers, farmers, and brands to market and sell their products across the country at low cost with 100% payment security and complete transparency. While doing so it enables small businesses such as shopkeepers, kirana, retail-chains to source from a large selection of high-quality products at best prices directly from Manufacturer while facilitating efficient and transparent transactions with huge convenience. Through a seamless process, Viloop enables the buyer (retailer) to select a product, place an order with sellers (wholesalers, brands and manufacturers) who pack it and dispatch it. The buyer pays at time of placing order/on delivery. It provides access to new markets and regions with greater cost-efficiency and better price control.

The platform has enabled logistics focused on b2b trade built on strong technology and operations for fulfillment and delivery service through Viloop. The platform’s SaaS offerings such as analysis of real time marketing feedback through app data analytics enables brands and manufacturers to make well-informed decisions about product launches and testing of new products in different markets. While the app-based pricing system gives better pricing control, the product listing advertisements and in-app advertisements encourages manufacturers and wholesalers to reach their targeted, specific, and ready-to-purchase retailers on the platform. Viloop is headquartered in Dehradun.